CoreWell

CoreWell is a wellness campaign designed to support both mental and physical health through an inviting, holistic approach. Built around four key pillars—Move, Mind, Bond, and Fuel—the program encourages balance, connection, and everyday well-being. Using a retro-inspired palette of light blues, yellows, pinks, oranges, and greens, the design creates a fun, approachable identity that makes healthy living feel vibrant, inclusive, and achievable.